Diabetes Victoria

TESTIMONIAL

“We highly recommend Jorge and the Artificial Studios creatives! My team have worked with Artificial for many years and they continue to produce excellent photographs for our diverse range of diabetes pictorial guides. The pictorial guides use images to convey healthy messages which meet the needs of culturally and linguistically diverse communities. Images include community members/families, staff, food products, medication, and diabetes products. We rely on Jorge and the Artificial team to always provide us with quality and considered images which ensure our diabetes messaging is clear and culturally relevant. The crew at Artificial Studios is very professional, relaxed, and easy to work with. We look forward to our continued work together.”

Julia Stoneham - Team Leader, Aboriginal and Cultural Diversity Program

PROJECT

Artificial Studios have been producing a variety of campaigns for Diabetes Victoria since 2014. These include a campaign to raise awareness and educate the public about diabetes, the National Diabetes Week and pictorial books on healthy eating.

The healthy eating pictorial guides support people with diabetes to have a balanced diet. Topics include the different food groups, recommendations for each food group, the concept of portion sizes, healthy snacks, healthy cooking methods, buying healthy foods on a budget and sample meal plans. 

 

DELIVERABLES

For Diabetes Vic and NSW, the studio’s photography featured in Healthy Eating pictorial guides and have also been translated into multiple languages and adapted for CALD communities to convey culturally appropriate food choices. The pictorial guide to healthy eating is targeted at individuals who may have difficulty reading and understanding large amounts of complex written information. We helped distil the information into an accessible format.

Jorge de Araujo