Wyndham City Council - Midsumma Festival
“Thank you Jorge for your wonderful services photographing our event, especially given the additional challenge of it being a night-time event with a lot of movement and dance – I thought this would be particularly difficult to capture. But your photos were truly amazing and you really captured the spirit and energy of the event. Thank you!
”
CLIENT
Wyndam City Council
PROJECT
As part of Midsumma Festival, Park Lounge is an event which celebrates Queer Culture in Melbourne.
We were commissioned to capture this energetic event in celebration of the LGBTQIA+ community, which featured dance, drag, live music, food and theatre.
Due to our vast experience capturing events from diverse cultural backgrounds, Wyndham City Council commissioned us to document the attendees with sensitivity and care. With our unobtrusive style, we ensured that every moment was authentically documented, allowing the those photographed to to feel comfortable, included and safe in front of our cameras. We shot the campaign from the perspective of visitors attendance, which is now used widely in council marketing.
DELIVERABLES
5 x key hero images, used for future promotion of the yearly event
Large suite of photography - crowd shots, broad landscapes views,
portrait close ups, live music and activities.
Imagery used by government, media and tourism trade for promotion in
online, social media, print, editorial and advertising.
10 and 30 second video footage for use on social media.
Close-up images of people (consent forms were finalised).
Stage Content
A few 10 second -30 second moving grabs of event that were used
for social media promos for future years